Adfusion is leading in Top 10K Sites and Top 100K Sites.
MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Computer & Electronics and 85 other categories.
Adfusion is leading in Business & Industry, Real Estate, Finance, Internet & Telecom and 21 other categories.
MSN Ads is leading in most countries, including United States, India, Brazil, Thailand and 35 other countries.
Adfusion is leading in Canada, Jamaica and Switzerland.