Market Share by Top Websites

1 Adfusion is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Computer & Electronics and 86 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Internet & Telecom, Finance and 35 other categories.

Geography

1 MSN Ads is leading in most countries, including India, Spain, United Kingdom, Ukraine and 34 other countries.

2 Adfusion is leading in United States, Canada, Brazil, Philippines and 10 other countries.