Market Share by Top Websites

1 MSN Ads is leading in Top 1M Sites.

2 In terms of market share, Adfusion is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Computer & Electronics and 85 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Finance, Internet & Telecom and 20 other categories.


1 MSN Ads is leading in most countries, including India, Canada, Brazil, United Kingdom and 32 other countries.

2 Adfusion is leading in United States, Thailand, Puerto Rico, Greece and one other country.