In terms of market share, Adfusion is clearly lagging behind, losing to MSN Ads in all segments.
MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 52 other categories.
Adfusion is leading in Business & Industry, Real Estate, Newspapers, Chats & Forums and 5 other categories.
MSN Ads is leading in most countries, including Brazil, Indonesia, Czech Republic, Germany and 23 other countries.
Adfusion is leading in United States, Canada, India, Mexico and 9 other countries.