Market Share by Top Websites

1 Plista is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adfusion is clearly lagging behind, losing to Plista in all segments.

Websites Categories

1 Plista has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, People & Society and 91 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Accounting, Credit, Loans & Mortgages and 2 other categories.


1 Plista is leading in most countries, including Poland, Germany, Netherlands, Australia and 53 other countries.

2 Adfusion is leading in United States, Canada, India, Mexico and 9 other countries.