Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adfusion is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, Arts & Entertainment and 171 other categories.

2 Adfusion is leading in Real Estate, Car Rentals and Camps.

Geography

1 Turn is leading in most countries, including United States, France, Japan, United Kingdom and 125 other countries.

2 Adfusion is leading in Puerto Rico, Belize and Bermuda.