Market Share by Top Websites

1 Adfusion is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, zapunited is clearly lagging behind, losing to Adfusion in all segments.

Websites Categories

1 zapunited has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Photography and 46 other categories.

2 Adfusion is leading in Business & Industry, Real Estate, Finance, Email and 28 other categories.


1 zapunited is leading in most countries, including India, Germany, Russia, Morocco and 11 other countries.

2 Adfusion is leading in United States, Canada, Puerto Rico, Mexico and 3 other countries.