In terms of market share, Adgorithms is clearly lagging behind, losing to IndieClick in all segments.
Adgorithms has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Marketing & Advertising and 84 other categories.
IndieClick is leading in Arts & Entertainment, Music & Audio, People & Society, Movies and 15 other categories.
Adgorithms is leading in most countries, including Brazil, Russia, United Kingdom, Spain and 40 other countries.
IndieClick is leading in United States, Germany, Japan, Norway and 4 other countries.