Market Share by Top Websites

1 Targetix is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adhese is clearly lagging behind, losing to Targetix in all segments.

Websites Categories

1 Targetix has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Automotive Industry, Shopping and 44 other categories.

2 Adhese is leading in People & Society, Arts & Entertainment, News & Media, Food & Drink and 6 other categories.

Geography

1 Adhese is leading in most countries, including Belgium, Netherlands, France, United States and 2 other countries.

2 Targetix is leading in Russia, Ukraine, Belarus, Moldova and one other country.