Market Share by Top Websites

1 adhood is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to adhood in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 130 other categories.

2 adhood is leading in News & Media, Shopping, Games, Video Games and 35 other categories.


1 Lijit is leading in most countries, including United States, United Kingdom, India, Indonesia and 61 other countries.

2 adhood is leading in Turkey, Germany, Azerbaijan, Belarus and 13 other countries.