Market Share by Top Websites

1 ExactTarget is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Adify is leading in Top 10K Sites.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 108 other categories.

2 Adify is leading in Arts & Entertainment, People & Society, Music & Audio, News & Media and 68 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Brazil and 86 other countries.

2 Adify is leading in India, Ecuador, Belarus, Jamaica and 13 other countries.