Market Share by Top Websites

1 adingo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtraction is clearly lagging behind, losing to adingo in all segments.

Websites Categories

1 adingo has better usage coverage in more websites categories. Including Food & Drink, Arts & Entertainment, Games, Adult and 20 other categories.

2 Adtraction hasn't got a lead over adingo in any websites category.

Geography

1 adingo is leading in most countries, including Japan, United States, Taiwan, Russia and 90 other countries.

2 Adtraction is leading in Sweden, Finland, Denmark, Norway and 15 other countries.