Market Share by Top Websites

1 Datran is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdInsight Clarity is clearly lagging behind, losing to Datran in all segments.

Websites Categories

1 Datran has better usage coverage in more websites categories. Including Health, Computer & Electronics, News & Media, Software and 90 other categories.

2 AdInsight Clarity is leading in Furniture and Immigration & Visas.

Geography

1 Datran is leading in most countries, including United States, France, Brazil, Italy and 40 other countries.

2 AdInsight Clarity is leading in United Kingdom.