Market Share by Top Websites

1 Adjust is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Unica is still behind Adjust in all market share segments.

Websites Categories

1 Adjust has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Games, Internet & Telecom and 81 other categories.

2 Unica is leading in Business & Industry, Autos & Vehicles, Car Buying, Health and 77 other categories.

Geography

1 Adjust is leading in most countries, including Germany, Russia, France, Japan and 109 other countries.

2 Unica is leading in United States, Canada, Australia, China and 18 other countries.