Market Share by Top Websites

1 Interpolls is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Interpolls in all segments.

Websites Categories

1 Adknowledge has better usage coverage in more websites categories. Including Business & Industry, Finance, Internet & Telecom, Shopping and 35 other categories.

2 Interpolls is leading in People & Society, Arts & Entertainment, News & Media, Adult and 16 other categories.


1 Adknowledge is leading in most countries, including United States, United Kingdom, Canada, Colombia and 7 other countries.

2 Interpolls is leading in Japan, Brazil, Spain, India and 6 other countries.