Market Share by Top Websites

1 Interpolls is leading in Top 100K Sites.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Interpolls in all segments.

Websites Categories

1 Adknowledge has better usage coverage in more websites categories. Including Business & Industry, Finance, Internet & Telecom, Marketing & Advertising and 40 other categories.

2 Interpolls is leading in People & Society, Arts & Entertainment, News & Media, Adult and 18 other categories.


1 Adknowledge is leading in most countries, including United States, Canada, India, Egypt and 6 other countries.

2 Interpolls is leading in Germany, Poland, New Zealand, Jordan and 5 other countries.