Market Share by Top Websites

1 Interpolls is leading in Top 100K Sites.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Interpolls in all segments.

Websites Categories

1 Adknowledge has better usage coverage in more websites categories. Including Business & Industry, Finance, Internet & Telecom, Marketing & Advertising and 37 other categories.

2 Interpolls is leading in People & Society, Arts & Entertainment, News & Media, Adult and 19 other categories.

Geography

1 Interpolls is leading in most countries, including India, Argentina, Canada, Italy and 33 other countries.

2 Adknowledge is leading in United States, United Kingdom, Turkey, Poland and 3 other countries.