Market Share by Top Websites

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Kitara Media in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 37 other categories.

2 Adknowledge is leading in Finance, Marketing & Advertising, Financial Management, Online Marketing and 30 other categories.

Geography

1 Kitara Media is leading in most countries, including Canada, India, Italy, Malaysia and 19 other countries.

2 Adknowledge is leading in United States, United Kingdom, Colombia, Saudi Arabia and 2 other countries.