Market Share by Top Websites

1 Adloox is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optify is clearly lagging behind, losing to Adloox in all segments.

Websites Categories

1 Optify has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Shopping and 80 other categories.

2 Adloox is leading in People & Society, Arts & Entertainment, Food & Drink, Cooking & Recipes and 45 other categories.


1 Adloox is leading in most countries, including France, Italy, Indonesia, Spain and 39 other countries.

2 Optify is leading in United States, United Kingdom, Canada, India and 26 other countries.