Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, ADMAN is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Computer & Electronics, Software and 100 other categories.

2 ADMAN is leading in News & Media, People & Society, Internet & Telecom, Sports and 23 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, Canada, France and 70 other countries.

2 ADMAN is leading in Greece, Cyprus, Turkey, Latvia and 2 other countries.