Market Share by Top Websites

1 Mercent is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, ADMAN is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 ADMAN has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Internet & Telecom and 61 other categories.

2 Mercent is leading in Shopping, Clothing, Home & Garden, Games and 41 other categories.

Geography

1 Mercent is leading in most countries, including United States, Canada, Ukraine, India and 36 other countries.

2 ADMAN is leading in Greece, Cyprus, United Kingdom, Germany and 14 other countries.