ADMAN is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
ADMAN has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 63 other categories.
Merchenta is leading in Clothing, Consumer Electronics, Home & Garden, Jewelry and 3 other categories.
ADMAN is leading in most countries, including Greece, Cyprus, Turkey, Germany and 16 other countries.
Merchenta is leading in United Kingdom, United States, France, Australia and one other country.