ADMAN is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
ADMAN has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 59 other categories.
MSN Ads is leading in Technology News, Software, Transportation & Logistics, Science and 29 other categories.
MSN Ads is leading in most countries, including United States, Brazil, India, Netherlands and 33 other countries.
ADMAN is leading in Greece, Cyprus, Germany, Russia and 4 other countries.