ADMAN is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
MSN Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Music & Audio, Religion & Spirituality and 79 other categories.
ADMAN is leading in News & Media, People & Society, Arts & Entertainment, Internet & Telecom and 35 other categories.
MSN Ads is leading in most countries, including United States, Canada, India, Brazil and 38 other countries.
ADMAN is leading in Greece, Germany, United Kingdom, France and 19 other countries.