Market Share by Top Websites

1 ADMAN is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sprinkle is clearly lagging behind, losing to ADMAN in all segments.

Websites Categories

1 ADMAN has better usage coverage in more websites categories. Including Vehicles, News & Media, Sports, Lifestyle and 10 other categories.

2 Sprinkle is leading in Arts & Entertainment, Reference Materials, Food & Drink, Games and 6 other categories.

Geography

1 Sprinkle is leading in most countries, including Norway, Netherlands, Slovakia, Sweden and 25 other countries.

2 ADMAN is leading in Greece, Cyprus, Germany, United Kingdom and 14 other countries.