Market Share by Top Websites

1 ADMAN is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to ADMAN in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Music & Audio, TV & Video and 60 other categories.

2 ADMAN is leading in News & Media, People & Society, Internet & Telecom, Social Network and 36 other categories.

Geography

1 YuMe is leading in most countries, including United States, Spain, Sweden, Mexico and 35 other countries.

2 ADMAN is leading in Greece, Cyprus, United Kingdom, Germany and 11 other countries.