ADMAN is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
YuMe has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Music & Audio, Computer & Electronics and 54 other categories.
ADMAN is leading in News & Media, People & Society, Internet & Telecom, Social Network and 37 other categories.
YuMe is leading in most countries, including United States, Spain, Sweden, Mexico and 33 other countries.
ADMAN is leading in Greece, Cyprus, Germany, Switzerland and 11 other countries.