Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Food & Drink and 69 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 13 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 68 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Mexico and 6 other countries.