Market Share by Top Websites

1 Conviva is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMeta is clearly lagging behind, losing to Conviva in all segments.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, News & Media, Computers Electronics & Technology and 7 other categories.

2 AdMeta is leading in Gambling, Games, Finance, Travel & Tourism and 5 other categories.

Geography

1 Conviva is leading in most countries, including United States, Netherlands, United Kingdom, Canada and 21 other countries.

2 AdMeta is leading in Poland, Spain, Belgium, Czech Republic and 17 other countries.