Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Integral Ad Science is still behind AdMeta in all market share segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 65 other categories.

2 Integral Ad Science is leading in Computer & Electronics, Software, Technology News, Travel and 65 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 67 other countries.

2 Integral Ad Science is leading in United States, United Kingdom, Canada, Belgium and 29 other countries.