Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Integral Ad Science is still behind AdMeta in all market share segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 100 other categories.

2 AdMeta is leading in Internet & Telecom, Sports, Chats & Forums, Soccer and 27 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 52 other countries.

2 Integral Ad Science is leading in United States, United Kingdom, Canada, Brazil and 34 other countries.