Market Share by Top Websites

1 AdMeta is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 69 other categories.

2 Integral Ad Science is leading in Computer & Electronics, Software, Technology News, Autos & Vehicles and 62 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, France, Russia and 64 other countries.

2 Integral Ad Science is leading in United States, United Kingdom, Canada, India and 27 other countries.