Market Share by Top Websites

1 Mediaplex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMeta is clearly lagging behind, losing to Mediaplex in all segments.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 215 other categories.

2 AdMeta is leading in Chats & Forums, Roleplaying, Camps and Extreme Sports.


1 Mediaplex is leading in most countries, including United States, United Kingdom, Germany, India and 109 other countries.

2 AdMeta is leading in Poland, France, Spain, Russia and 26 other countries.