Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mercent is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Internet & Telecom, Business & Industry and 72 other categories.

2 Mercent is leading in Shopping, Clothing, Home & Garden, Health and 28 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, France, Russia and 74 other countries.

2 Mercent is leading in United States, Philippines, Malaysia, Japan and 27 other countries.