Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMeta is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Vehicles, News & Media, Business & Consumer Services, Finance and 15 other categories.

2 AdMeta is leading in Arts & Entertainment and Reference Materials.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, United States, Germany and 34 other countries.

2 AdMeta is leading in Poland, Czech Republic, Romania, Chile and 4 other countries.