Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMeta is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Autos & Vehicles and 160 other categories.

2 AdMeta is leading in Cooking & Recipes, Chats & Forums, Soccer, Social Sciences and 4 other categories.

Geography

1 Turn is leading in most countries, including United States, France, Japan, United Kingdom and 94 other countries.

2 AdMeta is leading in Poland, Spain, Russia, Belarus and 25 other countries.