Market Share by Top Websites

1 Yahoo Overture is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMeta is clearly lagging behind, losing to Yahoo Overture in all segments.

Websites Categories

1 Yahoo Overture has better usage coverage in more websites categories. Including Internet & Telecom, Domain Names & Register, Business & Industry, People & Society and 180 other categories.

2 AdMeta is leading in Food & Drink, Cooking & Recipes, Soccer, Nutrition and 2 other categories.


1 Yahoo Overture is leading in most countries, including Japan, Philippines, United States, Hong Kong and 100 other countries.

2 AdMeta is leading in Poland, Spain, France, Romania and 19 other countries.