Market Share by Top Websites

1 AdMicro is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adversal is clearly lagging behind, losing to AdMicro in all segments.

Websites Categories

1 AdMicro has better usage coverage in more websites categories. Including News & Media, Internet & Telecom, Shopping, Social Network and 36 other categories.

2 Adversal is leading in Arts & Entertainment, People & Society, Games, Music & Audio and 28 other categories.


1 Adversal is leading in most countries, including India, United States, United Kingdom, Indonesia and 18 other countries.

2 AdMicro is leading in Viet Nam, Japan, Russia, Germany and 3 other countries.