Market Share by Top Websites

1 AdMicro is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to AdMicro in all segments.

Websites Categories

1 AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Business & Industry and 45 other categories.

2 Banner Connect is leading in People & Society, Sports, Video Games, Adult and 18 other categories.

Geography

1 Banner Connect is leading in most countries, including United States, India, France, Netherlands and 9 other countries.

2 Banner Connect is leading in United States, India, France, Netherlands and 9 other countries.