AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Frankly has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, TV & Video and 53 other categories.
AdMicro is leading in News & Media, Internet & Telecom, Social Network, Music & Audio and 29 other categories.
Frankly is leading in most countries, including United States, India, United Kingdom, Canada and 27 other countries.
AdMicro is leading in Viet Nam, Russia, China, Japan and 3 other countries.