AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdMicro has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Internet & Telecom, Shopping and 44 other categories.
InMobi is leading in People & Society, Computer & Electronics, Mobile Developers, Software and 18 other categories.
InMobi is leading in most countries, including India, United States, Indonesia, United Kingdom and 13 other countries.
AdMicro is leading in Viet Nam, Japan, Germany, Kazakhstan and 4 other countries.