AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Business & Industry and 47 other categories.
LiftDNA is leading in Financial Management and Relationships & Dating.
AdMicro is leading in most countries, including Viet Nam, United States, Russia, China and 12 other countries.
LiftDNA is leading in Bulgaria, France, Georgia, Israel and 5 other countries.