Market Share by Top Websites

1 Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMicro is clearly lagging behind, losing to Ligatus in all segments.

Websites Categories

1 Ligatus has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, People & Society and 77 other categories.

2 AdMicro is leading in Internet & Telecom, Movies, Social Network, Online Marketing and 9 other categories.

Geography

1 Ligatus is leading in most countries, including Italy, France, Germany, Turkey and 22 other countries.

2 AdMicro is leading in Vietnam, United States, Russia, Japan and 7 other countries.