Market Share by Top Websites

1 Moat is leading in Top 10K Sites and Top 100K Sites.

2 AdMicro is leading in Top 1M Sites.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including People & Society, Business & Industry, Food & Drink, Games and 69 other categories.

2 AdMicro is leading in News & Media, Arts & Entertainment, Internet & Telecom, Shopping and 31 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Canada, Japan and 48 other countries.

2 AdMicro is leading in Viet Nam, Costa Rica, Morocco and Saudi Arabia.