AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
MSN Ads has better usage coverage in more websites categories. Including People & Society, Business & Industry, Computer & Electronics, Music & Audio and 85 other categories.
AdMicro is leading in News & Media, Arts & Entertainment, Internet & Telecom, Movies and 24 other categories.
MSN Ads is leading in most countries, including United States, Canada, India, Spain and 35 other countries.
AdMicro is leading in Viet Nam, Japan, Russia, China and 9 other countries.