AdMicro is leading in Top 100K Sites and Top 1M Sites.
MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Computer & Electronics and 91 other categories.
AdMicro is leading in News & Media, Internet & Telecom, Movies, Shopping and 22 other categories.
MSN Ads is leading in most countries, including United States, Canada, India, Brazil and 45 other countries.
AdMicro is leading in Viet Nam, Tokelau, Colombia, Finland and 9 other countries.