AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Shopping and 46 other categories.
Pirchio is leading in Soccer and Humor.
AdMicro is leading in most countries, including Vietnam, United States, Russia, Japan and 15 other countries.
Pirchio is leading in Italy, Germany, Netherlands, Romania and 3 other countries.