AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Shopping and 54 other categories.
Pirchio is leading in Sports and Motorsports.
Pirchio is leading in most countries, including Italy, Russia, United Kingdom, Switzerland and 13 other countries.
AdMicro is leading in Viet Nam, Japan, United States, China and 6 other countries.