Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMicro is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Music & Audio and 67 other categories.

2 AdMicro is leading in Internet & Telecom, Shopping, Movies, Social Network and 23 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Norway, Denmark, Spain and 27 other countries.

2 AdMicro is leading in Viet Nam, Japan, Canada, Indonesia and 5 other countries.