Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMicro is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Sports and 75 other categories.

2 AdMicro is leading in Internet & Telecom, Shopping, Social Network, Movies and 21 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Slovakia, Czech Republic, Norway and 32 other countries.

2 AdMicro is leading in Viet Nam, Japan, Thailand, Australia and 9 other countries.