Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMicro is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Music & Audio and 72 other categories.

2 AdMicro is leading in Internet & Telecom, Shopping, Movies, Social Network and 20 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Norway, Slovakia, Denmark and 31 other countries.

2 AdMicro is leading in Viet Nam, Japan, Russia, Indonesia and 6 other countries.