Market Share by Top Websites

1 AdMob is leading in The Entire Web.

2 Spring Metrics is leading in Top 1M Sites.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 73 other categories.

2 Spring Metrics is leading in Shopping, Business & Industry, Travel, Accommodation & Hotels and 51 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, India and 55 other countries.

2 Spring Metrics is leading in United States, Canada, Germany, United Kingdom and 13 other countries.