Market Share by Top Websites

1 adMOST is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to adMOST in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 66 other categories.

2 adMOST is leading in Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 50 other categories.


1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, France and 37 other countries.

2 adMOST is leading in Turkey, Germany, Azerbaijan, Austria and 5 other countries.