Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Admotion is leading in Top 10K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Internet & Telecom, Shopping and 101 other categories.

2 Admotion is leading in People & Society, News & Media, Religion & Spirituality, Career & Education and 29 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Sweden, Norway, Italy and 61 other countries.

2 Admotion is leading in Brazil, Argentina, Portugal, Peru and 5 other countries.