Market Share by Top Websites

1 AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adnet is clearly lagging behind, losing to AdTotal in all segments.

Websites Categories

1 Adnet has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, News & Media, People & Society and 48 other categories.

2 AdTotal is leading in Sports, Soccer, Fashion & Modeling, Telecommunications and 5 other categories.


1 Adnet is leading in most countries, including Viet Nam, United States, Russia, Thailand and 6 other countries.

2 AdTotal is leading in Poland, Belgium, Korea Republic, Ireland and 2 other countries.