1
Proclivity is leading in Top 100K Sites and Top 1M Sites.
2
In terms of market share, Adnetik is clearly lagging behind, losing to Proclivity in all segments.
1
Adnetik has better usage coverage in more websites categories. Including Sports, Finance, Science & Education, Gambling and 7 other categories.
2
Proclivity is leading in Health, Lifestyle, Community & Society, Home & Garden and 2 other categories.
1
Proclivity is leading in most countries, including United States, Australia, Italy, Romania and 13 other countries.
2
Adnetik is leading in Spain, Chile, Canada, Colombia and 3 other countries.