Market Share by Top Websites

1 Viacom Targeting is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Adnetik is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 Adnetik has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Career & Education and 75 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, Movies and 27 other categories.

Geography

1 Viacom Targeting is leading in most countries, including Brazil, Italy, Mexico, France and 48 other countries.

2 Adnetik is leading in United States, Spain, Chile, Canada and 9 other countries.