Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, People & Society, Autos & Vehicles and 190 other categories.

2 is leading in Arts & Entertainment, Movies, TV & Video, Games and 9 other categories.


1 TradeDesk is leading in most countries, including United States, Canada, United Kingdom, Australia and 106 other countries.

2 is leading in Ecuador, Peru, Algeria, Tunisia and 3 other countries.