Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adnologies is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, Science & Education, E-commerce & Shopping and 15 other categories.

2 Adnologies is leading in Travel & Tourism and Pets & Animals.

Geography

1 Specific Media is leading in most countries, including United States, Spain, United Kingdom, Portugal and 34 other countries.

2 Adnologies is leading in Germany, Poland, Sweden and Turkey.