Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adobe Visitor API is still behind DoubleClick Floodlight in all market share segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Car Buying, Travel and 186 other categories.

2 Adobe Visitor API is leading in Flowers, News & Media, Law & Government, Law and 35 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, Australia and 109 other countries.

2 Adobe Visitor API is leading in Czech Republic, Japan, Germany, Slovakia and 50 other countries.