Market Share by Top Websites

1 Adometry is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Unicast is clearly lagging behind, losing to Adometry in all segments.

Websites Categories

1 Adometry has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 79 other categories.

2 Unicast is leading in Performing Arts.

Geography

1 Adometry is leading in most countries, including United States, United Kingdom, Brazil, Italy and 45 other countries.

2 Unicast hasn't got a lead over Adometry in any country.