Market Share by Top Websites

1 interclick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOn Network is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Career & Education, Shopping, Universities & Colleges and 37 other categories.

2 AdOn Network is leading in Computer & Electronics, Internet & Telecom, Business & Industry, Software and 34 other categories.


1 AdOn Network is leading in most countries, including Germany, Japan, Canada, Poland and 15 other countries.

2 interclick is leading in United States, Mexico, Zambia, Belgium and 4 other countries.