Market Share by Top Websites

1 interclick is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdOn Network is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Career & Education, Shopping, Universities & Colleges and 40 other categories.

2 AdOn Network is leading in Computer & Electronics, Internet & Telecom, Business & Industry, Software and 39 other categories.


1 AdOn Network is leading in most countries, including Japan, United Kingdom, Russia, Brazil and 15 other countries.

2 interclick is leading in United States, France, Mexico, Czech Republic and 8 other countries.