Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 AdOnion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, Internet & Telecom and 78 other categories.

2 InMobi is leading in Mobile Developers, Food & Drink, Transportation & Logistics, Universities & Colleges and 8 other categories.


1 AdOnion is leading in most countries, including India, United States, Turkey, Sri Lanka and 25 other countries.

2 InMobi is leading in United Kingdom, Indonesia, Japan, France and 11 other countries.